VU Amsterdam Summer School | Online Course
NOTE: It is not possible to register for this course as the course has been cancelled for summer 2021. The course will return during VU Amsterdam Summer School 2022.
Innovation and creativity are the key drivers of success in many industries today. They fuel the uptake of new technologies, the development of products and services and the formulation of strategies to secure competitive advantage. Truly innovative ideas can create new markets and boost a firm’s value or even transform its entire business model. But how do you propagate a culture of innovation? How do you tell which creative ideas are right for an organization? And how do you manage them effectively?
|Session 1||2022 (cancelled for summer 2021)|
|Course level||Advanced Bachelor/Master, open to PhD staff and professionals
||Prof. dr. Mirella Kleijnen
|Other lecturers||Prof. Robert E. Morgan (Cardiff University, UK)|
|Forms of tuition||Lectures, interactive seminars, group project and private study|
|Forms of assessment||Presentations, participation, short paper|
|Contact hours||45 hours|
||Accommodation and social programme|
|How to apply
||Application for summer 2022 will open in December 2021|