Shared Value Creation

 
Vakcode:
E_IBA3_SVC
Periode:
Periode 1
Credits:
6.0
Voertaal:
Engels
Faculteit:
School of Business and Economics
Coördinator:
prof. dr. H.L.F. de Groot
Examinator:
prof. dr. H.L.F. de Groot
Docenten:
prof. dr. H.L.F. de Groot
dr. A.J. Porter
Lesmethode(n):
Hoorcollege, Werkcollege, Instructiecollege
Niveau:
300

Doel vak

ACADEMIC AND RESEARCH SKILLS - STUDENTS CAN CONDUCT A BASIC
INTERNATIONAL RESEARCH PROJECT FROM START TO FINISH
ACADEMIC SKILLS
After successfully completing this course, the student:
• Understand and apply theories related to shared value and sustainable
development.
BRIDGING THEORY AND PRACTICE
KNOWLEDGE: Demonstrates theoretical and empirical knowledge concerning
the relevant areas in international business administration
After successfully completing this course, the student can explain:
• The complex theoretical, empirical and societal debate on the
relationship between organizations, technological dynamics, society, and
the natural environment and the implications for the transition in the
direction of sustainable development
• Which stakeholders have which stakes, and how to act- react and on
those.

APPLICATION: Can propose a solution to an international real-life
business problem by applying relevant theories and methodologies.
After successfully completing this course, the student:
• Experience how concepts (shared value, sustainability, circular
economy) translate into
concrete actions, policies and products (integral accounting,
innovation, adoption, lobby).

SOCIAL SKILLS – STUDENTS ARE ABLE TO EFFECTIVELY MANAGE DIFFERENT
PROFESSIONAL ROLES IN A CROSS-CULTURAL ENVIRONMENT
After successfully completing this course, the student:
• Will develop social skills and logic argumentation in debates.

Inhoud vak

This course examines the fundamental technological and organizational
transitions that are ahead of companies and that are required to deal
with the grand challenge of sustainable development. A shift from narrow
profit maximization to shared value creation seems eminent. But how is
shared value created? With which stakeholders?

This course will give you insight into what strategic reorientation is
needed to create shared value: what technologies, products and markets
to focus on and whom to work with. After completing the course, you will
understand which fundamental changes are needed in business operations,
how governments can successfully
intervene to change firm behavior into a more sustainable direction, and
how these changes are embedded within the wider stakeholder network.

Part 1 of the course presents the theoretical and empirical framework
that will be used to analyze innovation and adoption behavior of firms.
It includes a discussion of the context within which the company behaves
and an analysis of the effectiveness of policy instruments. How can
companies create shared value? How does this influence their strategy
and performance? What are the challenges the firm and government face in
the transition towards a sustainable future? Also the
transition from linear to circular production processes will receive
ample attention.

Part 2 focuses on how the paradigm shift from a shareholder to a
stakeholder approach as shared value creation is a multi-stakeholder
challenge. Who are key stakeholders? What challenges do companies face
in integrating stakeholder knowledge? And how can the collaboration with
stakeholders help the company succeed?

Onderwijsvorm

Lectures
Tutorials

Toetsvorm

Written exam – Individual assessment
(Interim) Assignment(s) – Group assessment
Class participation

Literatuur

A collection of articles that will be announced at the start of the
course.

© Copyright Vrije Universiteit Amsterdam
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